Confidential · for the MINT operating team

You built the brand. Tend catches what it brings in.

MINT has the only real consumer brand at scale in the DSO category. The next move is making sure the operations behind the brand catch what the brand already creates. So the call gets answered, the appointment gets kept, and the patient comes back.

tend // we keep up with AI so you don't have to.

01 Why MINT

Network · 55 locations · 10 states · Public data

MINT has the brand, the operations, and the patient base. That's the profile where an AI operating layer compounds quickly. The work is amplification, not replacement.

The places multi-location dental operations strain are familiar at MINT's scale. The front desk is the highest-churn seat in the system, and the patient experience swings with whoever happens to be answering the phone that day. Treatment plan acceptance varies by office, by provider, by week. Recall and reactivation depend on whoever has time to chase them. The brand and the systems are doing the heavy lifting against all of that. AI sits underneath and steadies it.

Locations

~55

~11 employees per office

LeadIQ · Feb 2026

Reach

States across the network

MINT site

5-star reviews

50K+

Largest in the category

MINT site, aggregated

Industry call-miss rate

20-38%

Multi-location dental band

DenteMax / Resonate 2025

02 Where Revenue Leaks

Industry benchmark · multi-location healthcare

Across multi-location healthcare, leakage clusters in three places no marketing dollar can fix. The shape is predictable. The proportions vary by group.

Missed calls

~45-55%

No-shows

~25-30%

Dormant patients

~15-20%

Treatment plan drop-off

~10-15%

Total recoverable

10-20% of rev

Industry source multi-location healthcare benchmarks Status to be replaced with MINT data

10 to 20% of annual revenue is typically recoverable in multi-location healthcare through better patient flow, faster front-desk response, no-show recovery, and dormant-patient reactivation. At MINT's scale, that lands in real numbers.

03 What We'd Build

One layer · Every location

Tend is an AI operating layer. It sits across the business, captures how the operation runs, and turns daily decisions into something the system can support. For MINT, four things in particular:

One layer, every location. A single intelligent surface across the network. Each office stays itself. The operating layer makes the network feel like one company instead of fifty-five.
The patient front door, always answered. Calls, online requests, appointment shifts, follow-up. Handled in seconds, on brand, every time, every location.
The patients you already have, still showing up. Dormant patient recovery, recall scheduling, treatment plan follow-through. The base you've built becomes the growth engine.
Operational visibility for leadership. An executive surface that shows what matters across all locations daily. Where time is being lost, where revenue is being lost, where the system can help.

The system gets smarter every week. MINT's job stays the same. Run the practice. Tend keeps the operating layer at the edge of what AI can do.

04 Next Step

30 minutes · video or in-person (Dallas)

Thirty minutes with whoever owns operations on your side. By the end of the call, you'll have a real number for MINT, a recommendation on where Tend would start, and a view of what the first ninety days could look like. All three are yours to keep, regardless of where the conversation goes.

Looking forward to it.

Format: 30 min, video or in-person (Dallas)
From: Tend operating team
Surface: withtend.ai